AI Insights · Timothy · July 2024
Top 5 Film & Television Apps in Central America: Q2 2024 Performance
Discover the performance trends of the top 5 film and television apps on a unified platform in Central America during Q2 2024, based on Sensor Tower data.
In Q2 2024, the top 5 film and television applications in Central America showed varied performance trends. Here's a detailed look at their weekly downloads, revenue, and active users.
Max: Stream HBO, TV, & Movies from WarnerMedia Global Digital Services, LLC had notable fluctuations in both downloads and revenue. Weekly downloads peaked at approximately 914K in early April but saw a decline to around 367K by the end of June. Revenue exhibited an upward trend, starting at $717K in early April and reaching a high of roughly $1.05M in mid-June. The app maintained strong engagement with weekly active users growing from about 3.6M to over 5.5M by the end of the quarter.
Disney+ also showcased impressive numbers. Weekly downloads increased steadily, starting at 170K and ending at nearly 249K. Revenue rose from $589K in early April to a peak of approximately $1.15M by the end of June. Active users grew from 2.3M to over 2.7M, indicating strong user retention and engagement.
ViX: TV, Fútbol y Noticias from Univision Communications Inc. saw steady performance. Downloads ranged from around 261K to 374K, while revenue increased from $272K in early April to a peak of about $543K in mid-June. Active users also showed growth, starting at 1.97M and reaching nearly 2.5M by the end of the quarter.
Crunchyroll, published by Crunchyroll, LLC, experienced consistent growth. Downloads varied between 93K and 144K, while revenue saw a gradual increase, peaking at approximately $248K in the last week of June. Active users remained steady, growing from about 917K to over 1.05M.
Star+ from Disney showed mixed results. Downloads started at 155K but dropped significantly to around 7K by the end of June. Revenue followed a similar trend, decreasing from $243K to roughly $27K. Active users, however, remained relatively stable, fluctuating between 2.2M and 2.7M.
These insights, based on data from Sensor Tower, highlight the dynamic nature of the film and television app market in Central America. For more detailed analytics, visit Sensor Tower.
